Being a professional photographer and a vintage advertising buff- it is only natural I would start collecting vintage camera advertisements. Today I wanted to share with you some from my ‘happy women’ category. And boy are these women happy!
This first ad is for the Revere with ‘eye-matic’ and ‘flash-matic’ (apparently all you did as an ad-man back in the day was tag on ‘matic’ as a suffix to win over your clients). The illustration of the woman is EYE POPPING, to say the least. She looks so happy to have this new camera I am truly fearing for her sanity.
And it isn’t just cameras that make these women happy…it is flashbulbs too! She is practically hugging these blue dot specials!
And one of my favorites from the late 40’s is this highly fashionable (note watch on the OUTSIDE of the red leather gloves) female photographer.
She almost makes holding a camera look sexy…and that smile. Well, she looks a little too happy. Makes me wonder what she was photographing!
Ah, and the happy 60’s Christmas morning ad.
“Gosh honey- it is just what I wanted! Wait, hold still while I take a picture of you in the polyester sweater I knit! What do you mean it is itchy?”
Its the 80’s and the Olympics are coming (note logo upper right) and this woman is happy because her new camera matches her STYLE.
That’s right folks! The Cannon ‘Snappy’ (wow, another bizarre clever name) comes in a variety of colors. You can get one to go with every set of legwarmers you own!
So I encourage you to open up a magazine and take a look for camera advertising. Has it really gotten any better?
Marcy Massura is a regular contributor to Photo Bliss. She can be read daily at her home The Glamorous Life Association….come on over and read a ‘very happy woman’ in action!
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Maybe just different. What a fun post.
This post was awesomematic!!!
Oh how I loved those Cannon Snappys. I really really wanted one. When I finally got one in college I think I lost it. It was pink. Sure did make me happy, though!
The Christmas Morning Ad one… the look on her face really says to me that something is going on below the frame that was unfit for showing.
Seriously, when else do you make a face like that?
Oh, wait… maybe someone was doing the dishes and laundry for her! That HAS to be it.
Maybe I should get a new camera. . .