In previous years, the beauty industry transitioned into the importance of being all-natural, with products ranging from skin care and spa treatments to hair care and cosmetics. In 2009 the focus will no longer just be about who is green or all natural, but about specific ingredients and their benefits. Pierce Mattie is known for forecasting trends in the beauty industry, so without missing a beat, the Beauty PR firm names the top 10 ingredients that consumers will hear more about in 2009.
Argan Oil: This incredible skin care miracle, known for being one of the richest natural sources of Vitamin E with 80% essential fatty acids, has been a beauty secret of Moroccan women for centuries. It can be dually used on skin and in hair for its high level of antioxidants and ability to replenish hair and skin’s natural moisture.
Acai: Sometimes referred to as “The Fountain of Youth,” this Brazilian berry contains antioxidants, amino acids, essential omegas, fibers and protein that positions itself as a formidable fighter in anti-aging products. Acai can be found across the board in skin care, cosmetics and hair care products.
Goji Berries: This nutrient-rich berry, well known as Wolfberries in the Himalayas, has often been called a “super food” due to its abilities to fight free radicals and boost the immune system. While there are no inherent benefits of Goji in fragrance, that hasn’t stopped perfumers from including this sweet yet tart scent into their perfumes.
Baobab: Rich in riboflavin, niacin and vitamins C, A, D and E, baobab has incredible anti-aging properties although you won’t just find it in creams and moisturizers, but also in exfoliating scrubs and hair care.
Acerola: Ingredients high in Vitamin C, like acerola, are being used more often due to their ability to even out skin tone and brighten complexion. Skin care brands will be using acerola more to target those who have issues with skin redness and inflammation.
Wanna know what the rest of the top ten list holds? To read the complete list of ingredients, click on over to Pierce Mattie PR's Beauty Pro blog.
Shannon Nelson is a beauty blogger and the Corporate Communications Director for Pierce Mattie PR.
*Photo Credit: DietHealthandFitness.com and Health & Fruit
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